We're B2B Games
Industry Experts,
focused on data.
About Us
At Shibboleth, our mission statement is simple: we want to provide innovative B2B games solutions with the attention & growth that they need, in order to work towards a stronger, more stable, games industry. That's why we do what we do.
Shibboleth was born after our founder spent 6 years running a B2C marketing agency exclusively for indie game developers. After helping 100+ game studios to succesfully release their games, they noticed a problem. The industry wasn't getting less difficult with maturity. Game developers were increasingly running into issues associated with production, costs, and market volatility.
Shibboleth was created to solve that problem. Honing the years of bizdev & B2B marketing experience gained from the success of their previous agency, our founder wanted to build a B2B agency focused on aiding innovative games industry B2B solutions & service providers to gain the traction and revenue they need to build a better industry.
Shibboleth was born after our founder spent 6 years running a B2C marketing agency exclusively for indie game developers. After helping 100+ game studios to succesfully release their games, they noticed a problem. The industry wasn't getting less difficult with maturity. Game developers were increasingly running into issues associated with production, costs, and market volatility.
Shibboleth was created to solve that problem. Honing the years of bizdev & B2B marketing experience gained from the success of their previous agency, our founder wanted to build a B2B agency focused on aiding innovative games industry B2B solutions & service providers to gain the traction and revenue they need to build a better industry.
Some of Our Clients
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We Know What Works
For B2B Games Industry Brands.
Let’s Chat →
Data-First, for Attributable Results
All of our strategies start, and end, with data. We track our KPIs alongside major, high-impact pushes, ensuring that we’re bringing measurable ROI alongside outsized growth initiatives for big leaps forward.
Games Industry Veterans
Our founders have been in the games industry for nearly a decade. We're an agency that exclusvely serves B2B games clients - meaning that we know what works in our industry, and we know what doesn't.
Lead Generation Without the Stress
We pride ourselves on being a full-service, agency. We integrate with your team via regular meetings whilst working fully independently - meaning no additional management headaches for you.
A B2B Games Marketing Agency for Transparent Results.
Our Services →
B2B Marketing Strategy
From marketing strategy to market research & campaign planning, strategy is what we excel at. As industry veterans, we know what works - for short and long-term gains.
Games Industry Lead Generation
We integrate short- and long-term lead generation campaigns, providing you with quick initial results, alongside long-term pipeline building.
B2B Reddit Campaigns
Reddit can provide huge results for B2B games industry brands. We're Reddit experts - whether in organic, guerrilla & paid campaigns.
B2B Content Marketing, Email & SEO
SEO content, video production and thought-leadership. We're content experts in technical & design subjects unique to the games industry.
B2B Web Design & Development
B2B web design & development services that position you as a leader in your niche. Combining user feedback, data-driven insights and industry-native copywriting for serious impact.
Games Industry LinkedIn & Fame-Building
Our LinkedIn services combine thought-leadership content with industry subject experts to write content that converts.